Website Design
Developed a user-centric website to educate prospects, build credibility and capture new leads.
Project Overview
CAD'yshacks, a residential home design firm, needed a website to educate prospective customers of their services and showcase the quality of their designs. We worked with CAD'yshacks to understand the mindset of their audience and the questions they need answered to comfortably take the next step. We used this insight to inform the sitemap, content and overall messaging.
With only a logo to start, we conducted visual exploration—investigating color, type and other formal elements to develop a visual system that elevated their brand.
From there, we built a simple website that illustrates CAD'yshack's services, differentiators, approach, pricing structure and more.
